Real estate is as much about people as it is about property, and, after location, success in real estate depends upon understanding the motives of those who play the game, because many critical decisions revolve around what real estate people think, how they act and why. The Real Estate Game, by William J. Poorvu and Jeffrey L. Cruikshank, is [Read More]

Want to get rich through real estate? Then you need The ABC's of Real Estate Investing. It's the definitive guide that will teach you how to find property, evaluate its worth, negotiate the deal and make money in the process. There are no 'get rich quick' tricks on these pages, just proven methods that deliver bottom-line profits and increased prop[Read More]

If you're interested in real estate investing, you may have noticed notice the lack of coverage it gets in mainstream financial media, while stocks, bonds, and mutual funds are consistently touted as the safest and most profitable ways to invest. According to real estate guru Ken McElroy, that's because financial publications, tv and radio program[Read More]

The Fundamentals of Listing and Selling Commercial Real Estate provides a complete foundation for a career in the Commercial Real Estate Industry. The text contains a comprehensive study of property and investment analysis, mortgages and leases, as well as practice techniques such as prospecting, presentations, and negotiating.

One of the best-selling real estate career books of all time is back and better than ever! Your Successful Real Estate Career has long been the bible for countless aspiring real estate professionals. The book takes readers through the many opportunities and challenges they’re likely to face, so they know what to expect and how best to suc[Read More]

Learn the new rules of real estate marketing! Old rule: Your website is all about you. New rule: Your website is all about the customer. Old rule: Online advertising will surpass offline advertising. New rule: Integrated offline and online advertising wins every time. Old rule: Delivering leads is the only job for a website. New rule: T[Read More]

Forget the old paradigm of financial success—that a big house, a fancy car and a great job mean you’ve made it. True financial wealth has a different measure—it’s about having the unearned income to finance your life mission without having to work. Gary Keller, best-selling author and self-made millionaire, teaches you what school never did[Read More]